Sales Training Pro

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View Training ScheduleA new look at selling that gets dramatic results

Sales Pro TrainingThis is a four-day developmental program for sales and business development professionals. This training is not about learning manipulative techniques and repeating canned sales lines like a robot. It’s based on the idea that sales training is a process and not an event. The training is spread out over several weeks so that sales professionals can learn a concept, apply it, and then come back and learn some more. Sales Pro training will cover every aspect of the sales process.


Program Highlights Include


  • Why preparation is critical
  • What to prepare
  • Doing the research
  • Competitive analysis
  • Hands-on Exercise Preparation Stat

Articulation and Distinction:

  • 1 of 100’s
  • What makes you special?
  • Hands-on Exercise Drill Down

Initial Contact:

  • Phone
  • E Mail
  • Meeting
  • 20/80 Rule
  • Dialogue vs. monologue


  • Mindset
  • PowerPoint Poison
  • Handout do’s and don’ts

Handling Objections:

  • Don’t manipulate
  • Canned is for soup
  • Have the facts and figures
  • Hands-on Exercise Objection Lab

Communication Skills:

  • Understanding the customer
  • Behavioral styles
  • Adapting your approach
  • Transactional analysis
  • Understanding proxemics

Proposals & Closing the Sale:

  • Proposals that work
  • Getting the order
  • Communication
  • Expectations and promises
  • Levels of authority
  • Hands-on Exercise Thank You Methods


  • Service commandments
  • The secret file
  • Networking the smart way
  • The role of Social Media
  • 10 ways to be “Wow” instead of “Ow”
  • Strategies for follow up calls
  • Hands-on Exercise Service Now

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For over 30 years, Manufacturers Resource Center (MRC) has helped small and mid-sized manufacturers become more competitive, adopt lean and agile processes, strategically grow their companies and invest more effectively in their existing human capital.

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